PREDA and Pinnacle X Sign MoU to Launch Industry Conference in 2026

[Karachi, Pakistan, 28 July 2025] – The Pakistan Public Relations, Events, Digital and Activations Association (PREDA) and leading experiential marketing agency Pinnacle X are proud to announce the signing of a Memorandum of Understanding (MoU) to co-organise a landmark industry conference in Karachi in the first quarter of 2026 under the overarching theme: “Building the…

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Systems Limited to Acquire British American Tobacco’s IT Services Unit

Systems Limited (PSX: SYS) has announced the acquisition of British American Tobacco SAA Services (Private) Limited, a subsidiary of British American Tobacco International Holdings (UK) Limited, according to a stock exchange filing released on Wednesday. The acquired company delivers IT-enabled shared services across a range of functions, including customer support, marketing, human resources, finance, procurement,…

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Meezan Bank Launches Pakistan’s First Visa Global eSIM for International Travelers

A significant milestone in Pakistan’s banking digital landscape, Meezan Bank is the largest and first Islamic bank, is now the first bank in Pakistan to provide the latest technology from Visa – it’s the Visa Global E-SIM for the Visa Unlimited Debit Card holders. This innovative solution from Visa, the world’s leader in digital payment provides seamless connectivity to international networks without the…

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Microsoft Unveils Copilot Mode in Edge, Bringing AI-Powered Assistance to Web Browsing

Microsoft has released an AI-driven feature to its Edge browser, dubbed Copilot Mode that is designed to improve the user experience by providing smart assistance while browsing the web. The announcement was made via an article in the 28th of July, Copilot Mode aims to anticipate the needs of users and provide personalized recommendations and complete simple tasks…

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